SAGRES BEER: MARKET LEADER IN PORTUGAL
The roots of the history of the brewery of SAGRES, date back to 1855. Some 160 years ago a brewery called Jansen Ceverjas started making beer in Lisbon. In the decades that followed, brewers cooperated together and by 1934, the biggest four brewers merged into Central de Cervejas. In 2008, Central de Cervejas was purchased by the Heineken Group, a family-owned business, with 150 years of history and tradition.